When it comes to brand awareness, hiring efforts, product launches, and more, PR prowess can be a tremendous support. At an early stage where there are many competing priorities, it can be worth the expense to partner with an agency to handle messaging, outreach, and monitoring media opportunities.
Here are some firms that have a solid track record and reputation:
ASTRSK
- Focus: Consumer, B2B, Social Good
- Sample clients: Lemonade, SquareSpace, Misfits, Thinx
- Outreach: hello@astrskpr.com
BAM
- Focus: Consumer, B2B
- Sample clients: inVia Robotics, Credit Sesame, Pivot Bio
- Outreach: hello@bamtheagency.com
Clarity PR
- Focus: B2B, Consumer
- Sample clients: Boku, Peach & Lily, Tripleseat
- Outreach: contact@clarity.pr
Covet PR
- Focus: Food and beverage
- Sample clients: Banza, Daily Harvest, Beyond Meat, Siggi's
- Outreach: info@covetpr.com
Ditto PR
- Focus: Blockchain/Crypto, Fintech, Edtech, SaaS
- Sample clients: Coinlist, Sigfig, Bolt, Amberdata
- Outreach: trey@dittopr.co
Haymaker
- Focus: B2B and B2C marketplaces
- Sample clients: Zocdoc, Etsy, Handy, Fundera
- Outreach: team@haymaker.co
JMG Public Relations
- Focus: B2B, Consumer
- Sample clients: UrbanStems, Frey, Indemnis
- Outreach: office@jmgpr.com
LaunchSquad
- Focus: B2B, Fintech, Consumer
- Sample clients: Teampay, Atom Power, Bellroy, Ariat
- Outreach: squad@launchsquad.com
Mission North
- Focus: B2B, SaaS
- Sample clients: Betterment, Snowflake, Segment
- Outreach: nycnewbiz@missionnorth.com
Moxie Communications Group
- Focus: Consumer
- Sample clients: Casper, Chief, Mirror, Monday.com
- Outreach: info@moxiegrouppr.com
N6A
- Focus: B2B, Consumer
- Sample clients: Electric, Splash, All-Clad
- Outreach: PublicRelations@new.n6a.com
SmallGirls PR
- Focus: D2C, Fashion Retail, Marketplaces
- Sample clients: Billie, Outdoor Voices, Doordash, ThredUp
- Outreach: bigbiz@smallgirlspr.com
SourceCode Communications
- Focus: Consumer Tech, Fintech, SaaS
- Sample clients: Simple, Seated, Indeed, Handshake
- Outreach: hello@sourcecodecomms.com
Have an agency you feel should be on the list? Contact us at nycguide@primary.vc.